JOURNAL / 日誌

NOTES FROM
THE SHADOW.

THE YOKAI BEHIND THE PRINTS
FOLKLORE12 JUN 2026·6 MIN

THE YOKAI BEHIND THE PRINTS

Yuki-onna, the kitsune, the sea god Umibozu — each graphic in the line starts as a story told long before streetwear existed. We trace where they come from and why they still hit.

WHY WE PRINT IN SMALL BATCHES
PROCESS28 MAY 2026·4 MIN

WHY WE PRINT IN SMALL BATCHES

Thirty to eighty pieces per design. No restocks. Here's the maths behind the scarcity and what it means for the way the garments are made.

FIVE WAYS TO WEAR ALL BLACK
STYLE09 MAY 2026·3 MIN

FIVE WAYS TO WEAR ALL BLACK

Layering, texture, proportion. Black isn't the absence of styling — it's the hardest palette to get right, and the most rewarding.

220GSM: THE FABRIC BRIEF
CRAFT21 APR 2026·5 MIN

220GSM: THE FABRIC BRIEF

Combed cotton, garment-washed, pre-shrunk. A short breakdown of what our spec sheet actually means when you put the tee on.

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